
All the tools you need to create professional-looking HDR photos from multiple exposures.
The batch processing feature includes presets for real estate photography and export plugins for Lightroom and Capture One.
Lightroom's HDR Merge feature offers only one HDR style, somewhere between realistic and artistic, which may not always give you the effect you're aiming for.
With Photomatix Pro, you can choose from 6 different HDR styles, including Exposure Blending, which is unrivaled for natural-looking results.
Additionally, Photomatix Pro offers advanced options for batch processing, ghosting removal, and the ability to integrate source exposure into your HDR image.
If you're serious about HDR, you'll quickly realize that Lightroom's HDR feature is very limited.
Note that Photomatix Pro includes a free plugin for Lightroom. This plugin allows you to select photos in Lightroom, process them in Photomatix Pro, and import the HDR image back into Lightroom.